IMM

What We Do

At IMM, creating action isn’t just what we do — it’s who we are. Our agency is built to deliver full service capabilities while also delivering measurable results.

Capabilities

Capability

Brand Design and Definition

Brand Design and Definition

A brand is an attitude. A set of values. A roadmap. And we can define it so everyone on your team (and ours) is speaking with one voice and moving in the same direction.

Capability

Brand Planning and Content Strategy

Brand Planning and Content Strategy

Resilient brands aren’t built on a single ad any more than a house is built on a single brick. We use research and insight to plan for the long term, determining what type of content will resonate with your audience and designing it to be impossible to ignore.

Capability

Digital Design and Development

Digital Design and Development

From simple landing pages to functional sites with hundreds of possible click paths, we make sure your digital properties reflect your brand’s look and attitude. And we can develop and QA them in house, so there are no gaps, no fumbles, no screw ups.

Capability

Analytics and Data Insight

Analytics and Data Insight

The Internet will let you measure almost anything. But no one turns all those numbers into insight better than we do. We constantly measure and optimize to affect KPI’s overnight while delivering insight that’ll make your next idea even stronger.

Capability

Performance and Data Driven Solutions

Performance and Data Driven Solutions

Our team uses advanced tracking and fractional attribution to show the results of your advertising. So you can run what works and eliminate everything else. And look like a rockstar the next time the CEO asks if the work is working.

Capability

Media and Audience Planning

Media and Audience Planning

Buying media space is so 2010. Instead, we buy an audience. Our planners sort through vendors, trends, platforms and publications to identify the right target and deliver your message in real time to the people most likely to act.

Capability

Integrated Production

Integrated Production

Creativity is why people will care about your message. We stick with the concept from inception to launch, making sure your work is on-strategy, on-brand, and true to its inspiration.

Capability

Customer Value Management

Customer Value Management

We deliver one-to-one marketing at scale. That’s a big promise, but there’s no magic involved. We just dig deeper to manage lists, working through first and third-party data to determine what value we can realistically expect from each customer.

Capability

​Social Content and Community Insight

​Social Content and Community Insight

How do you give audiences what they want, while telling them what they need to hear? We look for conversations you can participate in. And develop content that makes your brand credible and likeable.

Departments

Strategy & Insight

Consumer insights are only as good as the business problem they’re applied to. Our strategists spend as much time diagnosing and understanding business problems as they do applying the right data, tools, research and insights to find the right solution.

Creative

Our job is to find ways to get the best ideas out of our heads and into the real world. Because in the modern world, creativity isn’t a department. It’s the key to moving people to action.

Data Analytics & Decision Sciences

These folks are the data sleuths and truth-seekers within IMM. Our Analysts and Data Scientists work together to provide operational insight and wisdom from some very large and complicated data sets. We transform the unstructured and overwhelming into meaningful visualizations, recommendations and optimizations.

Applied Sciences & Technology

Comprised of R&D, Software Development, Quality Assurance, and Systems Engineering teams, these groups are the force behind our technology solutions. We research, architect, implement, test, host and support some seriously cool websites and mobile applications.

Media

Media has always been our first love, that’s why we integrate online, mobile and offline data to tell the full story that helps ensure every dollar spent on media is held accountable for results. What’s not to love about that?

Client Partnerships

Real relationships, true partnerships. We’ve built an agency around the belief that the client’s business, problems and careers are as important as our own. When you win, we win.